Home / Industries
The industries running on websites from 2012.
Great businesses, terrible websites. If your trade is on this list, odds are your site was built years ago by someone's nephew, a long-gone agency, or a DIY builder on a free weekend — and it's been quietly costing you customers ever since. Pick your industry. We'll show you exactly what's broken and what we'd build instead.
Home & trade services
Plumbers
Emergency calls happen on phones. Most plumbing sites still don't have a tap-to-call button above the fold.
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HVAC Contractors
AC dies in July, heat dies in January. The contractor with the fastest site wins the season.
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Electricians
Panel upgrades, EV chargers, generators — high-ticket work that a 2010 website can't sell.
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Roofers
Storm season decides the year. A site that can't handle insurance questions loses the claim work.
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General Contractors & Remodelers
Six-figure remodels are won or lost on trust. Most contractor sites look like the bad-contractor stories.
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Painting Companies
Before-and-after photos win paint jobs. Most painter websites show neither the before nor the after.
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Garage Door Companies
A snapped spring traps the car at 7 a.m. The company whose site looks legitimate — and loads — gets the call.
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Moving Companies
An industry drowning in scam stories. The mover who looks legitimate online books the truck.
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Outdoor & property services
Landscapers & Lawn Care
Your work is the most photogenic in the trades — and most landscaping sites show none of it.
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Pool Builders & Service
An $80,000 backyard build, sold by a website with three photos of a half-dug hole. That's most of this industry.
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Tree Services
A storm fills every phone line in the county. The crew whose site proves insurance books the $8,000 removals.
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Fence Companies
Everyone Googles 'fence cost per foot' before calling anyone. The company that answers it gets the yard.
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Pest Control
Termites, roaches, rats — disgust-driven searches with same-day intent, lost to slow sites.
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Cleaning Services
Customers are handing a stranger their house keys. The company that proves its vetting — and quotes online — fills the route.
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Solar Installers
The door-knockers poisoned the well. The installer whose website shows real math wins the $30k job.
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Property Management
Tenants visit your site to pay rent. Owners visit once, to choose a manager — and most PM sites ignore them completely.
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Health, beauty & fitness
Dentists
Patients judge clinical quality by website quality. An old site reads as an old practice.
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Chiropractors
Back-pain searches are huge and local. Most chiro sites bury the one thing patients want: book now.
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Med Spas & Salons
You sell aesthetics. A dated website is a walking contradiction of the entire pitch.
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Physical Therapy Clinics
Every state now allows some form of direct access to PT. Almost no clinic website mentions it.
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Veterinarians
Pet owners research vets like pediatricians — and most clinic sites haven't been touched in a decade.
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Gyms & Fitness Studios
Every January your search traffic triples. Most gym sites greet it with a class schedule PDF from last March.
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Salons & Barbershops
Clients book flights, dinner, and therapy from their phone. If booking a haircut takes a phone call, they keep scrolling.
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Professional services
Law Firms
Clients in crisis hire the firm that looks competent online. Word templates don't look competent.
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Accountants & CPAs
Businesses pick CPAs on trust signals. A site from 2012 signals a firm running on QuickBooks 2012.
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Financial Advisors
Every advisor site has the same handshake stock photo from 2012. Your prospects are comparing four of them tonight.
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Insurance Agencies
Independent agents sell choice and advice — through websites that offer neither a quote nor a reason.
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Real Estate Brokerages
Zillow took the listings. Your website's job is to win the human side — and most never try.
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Hospitality & leisure
Restaurants
A PDF menu that won't load on a phone has ended more dinner decisions than bad reviews ever did.
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Hotels, Motels & Inns
Every booking through the OTAs costs 15-25% commission. A direct-booking site is margin recovered.
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Wedding Venues
Couples shortlist venues by photos and pricing — at midnight, in thirty open tabs. Hide either and you're cut before breakfast.
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Golf Courses & Clubs
Record rounds, golfers ten years younger — and tee sheets still rented out to GolfNow while the membership page is a PDF from 2019.
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Marinas & Boat Services
Boaters plan everything online — slips, service, storage. Most marina sites still say 'call the office.'
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Auto, transport & industry
Auto Repair Shops
Drivers pick shops by reviews and proximity. Most shop websites are a phone number and a prayer.
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Towing Companies
The purest emergency search on the internet, and most towing sites take eight seconds to load.
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Trucking & Logistics
Shippers and drivers both check your site. Most carrier sites fail the smell test for both.
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Manufacturers & Machine Shops
Procurement engineers vet suppliers online before any RFQ. A 2008 site fails the audit unseen.
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Funeral Homes
Families in their worst week deserve a website that helps. Most funeral sites add confusion to grief.
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// WHERE WE WORK
Coast to coast, in 60 metros
Every industry above, in every market below. The build happens over a call and a shared screen — your location never changes the price or the timeline.
Ready to bulldoze it?
Tell us your domain. We'll send a brutal audit of what's broken, with a fixed quote to fix it. No sales call required.
Free. No spam. We reply within 24 hours, or we'll bulldoze our own site.